Senior Director, Product Marketing & Market Activation
UKFull-TimeDirector
Salary143,335 - 168,232 GBP per year
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Job Details
- Required Skills
- Artificial Intelligence
Requirements
- Extensive experience in product marketing, GTM, or commercial strategy leadership roles in B2B SaaS or enterprise software
- Proven track record of leading large-scale product or platform launches
- Strong ability to translate complex technical concepts into clear, compelling, and revenue-focused messaging
- Experience working closely with Product, Sales, and Customer Success teams
- Deep understanding of enterprise buyer dynamics and value-based messaging
- Commercial mindset with focus on pipeline growth, win rates, and deal acceleration
- Experience building and scaling product marketing or GTM teams
- Strong leadership skills and ability to influence senior stakeholders
- Experience with analyst relations
- Strategic thinker with strong execution discipline and data-driven decision-making skills
Responsibilities
- Lead the global go-to-market strategy and execution for a major AI-native platform launch
- Translate complex technical capabilities into clear, outcome-driven value propositions
- Build and scale a high-performing product marketing function
- Develop messaging frameworks, positioning strategies, and GTM playbooks
- Ensure alignment between product messaging, live demonstrations, and proof points
- Lead analyst relations to strengthen market credibility
- Define and track GTM success metrics
- Collaborate with Sales and Product teams to refine messaging
- Lead and develop a senior team
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