Product Manager Lead (Acquisition)
New
J
JustMarketsFinTech Trading
EuropeFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- 5+ years of experience in Product Management, with at least 2+ years in a Lead / Group PM role
- Required Skills
- Product ManagementGoogle AnalyticsA/B testing
Requirements
- 5+ years of experience in Product Management
- 2+ years in a Lead / Group PM role directly managing other Product Managers
- Strong background in FinTech, Trading, GameDev, iGaming, or other B2C products with high-volume user acquisition
- Deep expertise in user acquisition funnels, Conversion Rate Optimization (CRO), A/B testing frameworks, and onboarding UX
- Strong understanding of performance marketing mechanics and paid traffic channels
- Knowledge of organic growth levers, including Technical SEO and App Store Optimization (ASO)
- High proficiency in product analytics (Amplitude, Google Analytics, Mixpanel, etc.)
- Proficiency in mobile attribution tools (AppsFlyer, Adjust)
- Strong understanding of UI/UX and ability to make data-informed design decisions
Responsibilities
- Lead, mentor, and grow a team of Product Managers focused on the Website and Mobile App acquisition domains
- Define the overarching product strategy, roadmap, and OKRs for the entire Acquisition group
- Establish a culture of rapid experimentation, continuous A/B testing, and data-driven decision-making within your product group
- Design and optimize the end-to-end user journey across Web and App, ensuring a seamless transition from the initial click or app launch to a successful registration
- Make key product decisions regarding strategy and growth roadmaps, tightly aligning them with both performance marketing (media buying) and organic (SEO/ASO) efforts
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