Senior Product Marketing Manager

New
C
CanonicalOpen Source Software
EMEA - RemoteFull-TimeSenior
Salary not disclosed
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Job Details

Required Skills
Cloud ComputingData AnalysisDevOps

Requirements

  • Passion for technology and open source.
  • Strong storytelling skills for technical and business audiences.
  • Growth mindset focused on experimentation and continuous improvement.
  • Excellent written and verbal communication skills.
  • Data-driven mindset for strategy refinement.
  • Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
  • Experience with demand generation and translating GTM strategies into pipeline growth.
  • Comfort working cross-functionally with product, sales, partners, and marketing teams.

Responsibilities

  • Develop and execute go-to-market (GTM) strategies for a range of products.
  • Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
  • Lead content planning with product managers—from website copy to whitepapers, blogs, and sales enablement materials.
  • Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
  • Launch new products and features, leading cross-functional teams to drive awareness and adoption.
  • Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
  • Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
  • Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.
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