Senior Media Buyer

New
United StatesFull-TimeSenior
Salary not disclosed
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Job Details

Experience
3+ years

Requirements

  • 3+ years of hands-on media buying experience within high-growth DTC environments
  • Strong expertise across Meta and Google Ads, with proven experience managing and scaling significant advertising budgets
  • Deep understanding of attribution, CAC, MER, ROAS, and full-funnel performance strategy
  • Experience partnering closely with Creative teams to drive performance through testing, iteration, and performance feedback
  • Strong analytical mindset with the ability to interpret data, identify insights, and make fast optimization decisions
  • Highly organized and execution-oriented with the ability to manage multiple campaigns and priorities simultaneously
  • Comfortable working independently and cross-functionally in a fast-paced remote team

Responsibilities

  • Plan, launch, and optimize paid media campaigns across Meta, Google, YouTube, and emerging channels focused on profitable scale
  • Manage daily pacing, budget allocation, CAC targets, MER health, and KPI reporting
  • Develop and execute structured testing roadmaps across audiences, bidding strategies, creative, landing pages, and funnels
  • Partner closely with Creative to brief high-performing concepts, provide iterative performance feedback, and guide content direction with data-backed insights
  • Monitor platform trends, identify new growth opportunities, and proactively address performance fluctuations
  • Analyze campaign performance and attribution data to identify opportunities for optimization and scale
  • Maintain reporting dashboards, campaign documentation, and weekly performance summaries for leadership
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