Creative Strategist
New
PhilippinesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- Project ManagementA/B testing
Requirements
- Bachelor’s degree in a relevant field
- 4+ years of experience in a related field
- Experience in performance marketing or user acquisition for e-commerce brands
- Strong scriptwriting and copywriting abilities for short-form ads
- Proficiency in analyzing ad performance data (Meta Ads Manager, TikTok analytics)
- Excellent project management skills
- Experience coordinating creators, influencers, or production teams
- Outstanding communication skills
- Experience presenting to clients in a client-facing role
- Knowledge of creative testing strategies (hooks, CTAs, A/B testing frameworks)
Responsibilities
- Develop Campaign Strategies aligned with client goals across e-commerce brands
- Analyze performance data to identify trends, top-performing ad elements, and areas for improvement
- Develop actionable creative briefs for designers and video editors
- Write engaging and conversion-focused ad scripts tailored to platforms like Meta, TikTok, and Google
- Ideate and propose creative concepts for A/B testing
- Manage the end-to-end creation process for videos, graphics, and ad copy
- Conduct A/B testing to identify top-performing elements
- Monitor trends to adapt strategies
- Present actionable performance insights to clients
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