Director of Organic Growth

New

Listing location: IndiaFull-TimeDirector

Salary6,000,000 - 9,000,000 INR per year

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Job Details

8–10 years of experience in SEO and/or organic growth, with at least 3 years in a leadership role.
Proven success driving organic growth for high-traffic platforms and consumer applications.
Demonstrated ability to rank highly for competitive keywords and scale organic visibility from zero.
Deep expertise in technical SEO, content strategy, and link-building.
Hands-on experience with ASO for iOS and/or Android apps.
Strong understanding of AI-driven search and emerging GEO practices.
Proficiency with tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, and ASO platforms.
Familiarity with CMS platforms (e.g., WordPress) and basic HTML/CSS.
Excellent communication skills with experience presenting to senior leadership.
Bachelor’s degree in Marketing, Business, or a related field.

Define and execute a holistic organic growth strategy across SEO, ASO, GEO, and extension platforms.
Set and track quarterly and annual OKRs tied to impressions, clicks, MAU, installs, and revenue.
Lead, mentor, and scale the organic growth team, fostering a culture of experimentation and accountability.
Own and prioritize the organic growth roadmap, balancing quick wins with long-term initiatives.
Partner cross-functionally to integrate organic growth into product development, launches, and content strategy.
Influence product roadmap decisions using user intent, search trends, and competitive insights.
Own end-to-end SEO performance across web properties.
Drive on-page, off-page, and technical SEO strategies to achieve and maintain top keyword rankings.
Lead technical SEO initiatives including crawlability, indexation, site performance, and structured data.
Oversee keyword research, content optimization, and content gap analysis.

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