Director of Organic Growth

Fully remote, globally distributed team. This role is eligible for hire in India. We are a virtual-first company and have employees dispersed throughout the United States, Canada, India, Israel, Germany, and the Netherlands.Full-TimeDirector

Salary not disclosed

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Job Details

Experience: 8–10 years of progressive experience in SEO and/or organic growth, with at least 3 years in a people-management role.
Required Skills: HTMLCSSGoogle AnalyticsSEOWordPressSEMrushAhrefs

Requirements

8–10 years of progressive experience in SEO and/or organic growth
3+ years in a people-management role
Demonstrated ability to drive organic growth across multiple markets, regions, and languages
Proven success managing organic growth for a high-traffic website (+20M monthly active users)
Proven success managing organic growth for a consumer app with significant install volume
Proven track record of securing and defending #1 positions for competitive keywords
Proven ability to build organic visibility from zero for new product launches
Deep expertise across on-page, off-page, and technical SEO
Strong grasp of how search engines crawl, index, and rank content
Hands-on experience with ASO for iOS and/or Android apps, including keyword optimization, listing experiments, and review management
Strong understanding of the generative AI search landscape and emerging GEO best practices
Proficiency with Google Analytics
Proficiency with Google Search Console
Proficiency with SEMrush
Proficiency with Ahrefs
Proficiency with Screaming Frog
Proficiency with at least one ASO platform (preferably Sensor Tower)
Experience working with CMS platforms (e.g., WordPress)
Comfort with basic HTML/CSS
Excellent communication skills to present data-driven strategies to senior leadership, including C-level stakeholders
Bachelor’s degree in Marketing, Business, Communications, or a related field

Responsibilities

Define and own the overarching organic growth strategy spanning SEO, ASO, GEO, and Extension Store optimization. Set quarterly and annual OKRs tied to impressions, clicks, MAU, installs, and sales.
Manage, mentor, and develop the SEO & Organic Growth team. Foster a culture of experimentation, accountability, and continuous learning. Identify and hire for key capability gaps as needed.
Build and maintain a prioritized organic growth roadmap. Balance quick wins with longer-term strategic bets. Present plans and progress to senior leadership, including the CEO.
Serve as the organic growth voice in cross-functional planning with AI, Product, Engineering, Content, Brand, Marketing Operations, and International Expansion teams. Ensure organic considerations are embedded in product launches, site architecture decisions, and content strategy.
Act as a key influencer of the Product roadmap by surfacing organic growth opportunities, user intent data, and search landscape insights that shape feature prioritization, new product bets, and go-to-market timing.
Own end-to-end SEO performance across QuillBot’s web properties. Drive strategy across on-page, off-page, and technical SEO to secure and defend top positions for high-value keywords.
Lead technical audits and partner with Engineering to resolve crawlability, indexation, Core Web Vitals, site speed, structured data, and mobile-responsiveness issues at scale.
Develop and execute a strategy to maximize QuillBot’s visibility in AI-generated answers and citations across generative search experiences.
Own QuillBot’s organic discoverability and conversion rates in the Apple App Store and Google Play Store.
Own QuillBot’s presence and discoverability in the Chrome Web Store, Safari Extensions Gallery, Microsoft Edge Add-ons, and Firefox Add-ons.
Build and maintain dashboards tracking organic performance across all channels (SEO, ASO, GEO, Extension Stores). Define KPIs and ensure the team is data-driven in decision-making.
Deliver regular performance updates and strategic insights to senior leadership. Translate complex organic data into clear narratives with actionable recommendations.

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