Sr. Salesforce Marketing Cloud (Techno Functional/ExactTarget)

New

Egypt. India. JordanFull-TimeSenior

Salary not disclosed

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Job Details

Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field.
5+ years of hands-on experience with Salesforce Marketing Cloud / ExactTarget.
Strong techno-functional expertise in marketing automation platforms.
Proven experience with Journey Builder.
Proven experience with Automation Studio.
Proven experience with Contact Builder.
Proven experience with Email Studio.
Proven experience with SQL.
Proven experience with AMPscript.
Proven experience with API integrations.
Experience with Salesforce CRM integrations and customer data management.
Strong understanding of customer lifecycle marketing and campaign execution.
Excellent problem-solving and stakeholder communication skills.

Gather and analyze business requirements for marketing automation and customer engagement initiatives.
Translate business needs into scalable Salesforce Marketing Cloud solutions.
Lead campaign planning, customer journey design, segmentation, and personalization strategies.
Configure and manage Salesforce Marketing Cloud / ExactTarget modules, including Email Studio, Automation Studio, Journey Builder, Contact Builder, Mobile Studio, Triggered Sends.
Develop dynamic and personalized communications using AMPscript, SSJS, HTML/CSS, SQL.
Build and maintain automations, triggered campaigns, data extensions, and reusable templates.
Integrate Salesforce Marketing Cloud with Salesforce CRM, APIs, external databases, and third-party applications.
Execute and monitor email and multi-channel marketing campaigns.
Analyze campaign performance metrics and recommend optimization strategies.
Serve as the bridge between technical and business teams.

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