Senior Product Marketing Director
MassachusettsFull-TimeDirector
Salary not disclosed
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Job Details
- Experience
- Minimum of 10 years in product marketing for B2B technology and services.
- Required Skills
- Artificial Intelligence
Requirements
- Bachelor's degree in marketing or equivalent work experience.
- Minimum of 10 years in product marketing for B2B technology and services.
- Expertise in data infrastructure, storage, hybrid cloud, or AI/analytics markets.
- Strong storytelling skills with the capability to simplify technical concepts.
- Demonstrated experience in leading marketing for multi-product portfolios.
- Executive presence and experience engaging with senior leadership.
- Analytical mindset with data-driven decision-making capabilities.
- Excellent communication and collaboration skills.
Responsibilities
- Evolve and construct a unified storage platform narrative that resonates with hybrid cloud and AI readiness.
- Define competitive positioning to ensure differentiation is communicated across all marketing content.
- Develop and execute go-to-market strategies for the storage portfolio, including messaging and positioning.
- Translate complex product capabilities into relatable customer use cases and successful outcomes.
- Drive integrated product launches to reflect both portfolio cohesion and unique product strengths.
- Collaborate with Sales and Partner teams to create actionable messaging and enablement.
- Lead and mentor a high-performing team while building a culture of innovation and accountability.
- Establish key performance indicators to measure the success and impact of marketing strategies.
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