Remote Senior Marketing Leader

New
WashingtonFull-TimeSenior
Salary not disclosed
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Job Details

Experience
15+ years of marketing experience, with 10+ years in senior global leadership roles.
Required Skills
Artificial IntelligenceMarketingDigital MarketingCRM

Requirements

  • Bachelor’s degree in marketing, business or related field; MBA preferred.
  • 15+ years of marketing experience, with 10+ years in senior global leadership roles.
  • Proven track record of driving growth through innovative marketing strategies.
  • Expertise in digital marketing, demand generation, and product marketing.
  • Familiarity with AI, automation, CRM, and analytics platforms.
  • Strong understanding of marketing best practices in technology-driven environments.
  • Experience in traditional and digital marketing, including PR and campaign execution.
  • Recognized speaker and thought leader in marketing or technology.
  • Deep knowledge of the manufacturing sector and its dynamics.

Responsibilities

  • Develop and execute an agile marketing strategy aligned with growth objectives.
  • Collaborate with cross-functional teams to design and implement effective go-to-market strategies.
  • Lead product strategy and market expansion initiatives to boost customer adoption.
  • Conduct research and competitive analysis to leverage market trends and opportunities.
  • Define and monitor KPIs and OKRs across all marketing functions for data-driven strategies.
  • Position the brand as a thought leader through strategic marketing and PR efforts.
  • Lead multi-channel demand generation campaigns to enhance lead acquisition.
  • Oversee digital marketing efforts ensuring engagement and lead generation.
  • Establish a data-driven marketing operations function to improve performance.
  • Build and lead a high-performing marketing team focused on data-driven results.
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