Social Media Manager - Gaming Community

IrelandFull-TimeManager
Salary not disclosed
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Job Details

Experience
3–5 years
Required Skills
Adobe PhotoshopCanva

Requirements

  • 3–5 years of experience in social media management, ideally within gaming, entertainment, or youth-focused digital media.
  • Strong passion for gaming, particularly FPS titles or Call of Duty Mobile, with a deep understanding of gaming culture and communities.
  • Proven ability to grow and manage large-scale social media channels with measurable engagement and audience growth.
  • Strong organizational and stakeholder management skills, with experience coordinating across global teams and tight deadlines.
  • Analytical mindset with the ability to interpret social media metrics and optimize content performance accordingly.
  • Understanding of how paid media and amplification strategies support organic social growth.
  • Experience working with creative teams, including designers and video editors, with the ability to provide clear briefs and feedback.
  • Hands-on skills in short-form video editing tools (Premiere Pro, After Effects)
  • Hands-on skills in design tools (Canva, Photoshop, Illustrator)
  • Familiarity with AI-assisted content creation tools.

Responsibilities

  • Develop and execute the social media growth strategy for gaming channels across platforms such as TikTok, Instagram, YouTube Shorts, and X, with a focus on regional audience engagement.
  • Identify viral trends and adapt them for the African gaming community, ensuring content remains culturally relevant and platform-native.
  • Manage and grow an active online gaming community by engaging directly with followers and fostering long-term fan loyalty.
  • Coordinate with global publishing stakeholders, managing approvals, timelines, and content alignment in a fast-moving environment.
  • Oversee content calendars aligned with in-game updates, live operations, and regional events such as tournaments and seasonal campaigns.
  • Manage a cross-functional creative team including video editors and designers, providing briefs, feedback, and ensuring high-quality, on-brand output.
  • Track, analyze, and report social media performance metrics, using insights to continuously optimize content strategy and engagement.
  • Manage content production budgets, ensuring efficient allocation across creators, tools, and production resources.
  • Represent the brand at gaming events across Africa and translate on-ground insights into actionable content strategies.
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