SEO & GEO Manager
New
USFull-TimeManager
Salary75000 - 100000 USD per year
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Job Details
- Required Skills
- RESTful APIs
Requirements
- Experience building and driving SEO strategy across multiple industries, with the ability to evolve strategy as search shifts toward AI-generated summaries and generative search interfaces.
- Strong technical SEO foundation, including site architecture, structured data, indexing diagnostics, and performance analysis.
- Understanding of how technical SEO elements influence both traditional rankings and generative visibility.
- Ability to tie SEO and GEO performance to business outcomes and confidently communicate strategic recommendations to senior stakeholders.
- Comfort working with AI and LLM tools beyond surface-level usage — using them to analyze data, pressure-test ideas, support research, and improve workflows.
- Strong analytical fluency across platforms such as GA4, Adobe, Search Console, and leading SEO tools.
- Curiosity around emerging GEO measurement indicators such as AI Overview presence, generative citations, and SERP volatility.
- Critical thinker who evaluates AI-generated insights and GEO opportunities through real business context rather than relying solely on automation.
- Strong project management skills and the ability to manage multiple clients, shifting priorities, and cross-functional collaboration.
Responsibilities
- Lead organic strategy for a portfolio of clients, building annual and quarterly roadmaps that account for both traditional SEO performance and Generative Engine Optimization (GEO) visibility across AI-driven search environments.
- Serve as the primary point of contact for clients, guiding strategic conversations around organic growth, AI Overviews, LLM-powered discovery tools, and how evolving search behavior impacts brand visibility and competitive positioning.
- Conduct in-depth content gap analyses, competitive research, keyword strategy, and SERP landscape analysis including evaluating how client content surfaces within traditional Search, AI-generated results and other generative search experiences.
- Translate performance data from GA4, Adobe, and Search Console into clear, actionable insights, connecting ranking shifts, traffic trends, SERP feature changes, and generative visibility signals back to client goals.
- Strengthen technical foundations such as site architecture, internal linking, and structured data to improve crawlability, entity clarity, and overall discoverability across both traditional search engines and generative platforms.
- Leverage tools like ChatGPT, Gemini, Claude, Perplexity, and automation platforms (Zapier, APIs) to accelerate research, synthesize insights, and support scalable SEO and GEO workflows.
- Test, refine, and document AI-driven workflows and GEO experiments that enhance strategic thinking, surface new opportunities, and shape Seer’s evolving approach to modern organic visibility.
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