Performance Marketing Manager
New
V
vCluster LabsB2B SaaS, Infrastructure
Remote- USFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- KubernetesDevOps
Requirements
- 4+ years in performance, growth, or content marketing
- Proven track record of scaling engagement for technical B2B SaaS or infrastructure products
- Infrastructure-literate: ability to translate complex infrastructure concepts into compelling narratives for DevOps and platform engineers
- Platform Mastery: opinionated view on how to win on LinkedIn and other targeted channels, understanding of community sentiment on Reddit and Hacker News
- Analytical Rigor: measure success by quantifiable achievements, use data to prove ROI
- AI-Native Workflow: integrate AI tools to automate distribution tasks and brainstorm copy
- Creative Direction: eye for quality and ability to lead agencies or freelancers for top-tier visual and video assets
- Bonus: Infrastructure Roots (developer tools, Kubernetes, or AI Infrastructure)
- Bonus: Growth Mindset (transition from early-stage adoption to market-leading growth)
- Bonus: Personal Presence (strong personal LinkedIn or social presence)
Responsibilities
- Design and operate the "content-to-pipeline" system across LinkedIn, X, and Reddit
- Master content distribution, ensuring technical narratives reach the right stakeholders
- Manage and optimize LinkedIn paid campaigns with a focus on experimentation, targeting, and pipeline impact
- Act as strategic partner to leadership, translating technical expertise into high-impact thought leadership
- Build a scalable advocacy program for the broader team
- Direct video content strategy, working with external partners to transform live sessions and product demos into reusable assets
- Build a structured reporting framework to provide visibility into how social activity and paid spend drive traffic, engagement, and revenue
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