Vice President of Marketing
B
BoldrCX, Outsourcing
GlobalFull-TimeVp
Salary not disclosed
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Job Details
- Experience
- 10–15+ years
- Required Skills
- CRMHubSpot
Requirements
- 10–15+ years of marketing experience, including senior leadership roles
- Proven experience leading or materially contributing to category repositioning or market narrative development
- Demonstrated ownership of, or significant impact on, pipeline generation and revenue outcomes
- Experience in consulting, services, or other complex solution-based sales environments
- Background in CX, outsourcing, or adjacent industries is strongly preferred
- Experience building and scaling marketing functions and teams
- Track record of working closely with Sales, Customer Success, and RevOps to drive GTM alignment
- Experience leveraging partnerships, ecosystems, and community-driven GTM motions
- Experience working with CRM and marketing systems, with strong familiarity with HubSpot preferred
- Ability to think in categories, not campaigns, and have strong instincts for positioning and market narrative
- Thoughtful perspective on customer experience and how AI-enabled and human-powered delivery models are evolving
- Ability to connect strategy to execution and translate ideas into pipeline-generating actions
- Strategic and hands-on, able to build from scratch and scale over time
- Strong judgment in brand, messaging, and how a company shows up in the market
- Understands how to build trust in complex, relationship-driven sales environments
- Comfortable operating with ambiguity and making decisions with incomplete information
- Communicates clearly and influences at the executive level
- Operates with ownership, urgency, and accountability
Responsibilities
- Define and own Boldr’s category and market narrative
- Lead the evolution of Boldr from traditional outsourcing provider to modern CX solutions partner
- Develop clear, differentiated messaging that resonates with CX and operations leaders
- Build a repeatable, scalable pipeline engine aligned to revenue goals
- Partner closely with Sales, Customer Success, and RevOps to ensure alignment between marketing activity and revenue outcomes
- Establish Boldr’s presence within key CX ecosystems, particularly across SaaS and eCommerce communities
- Build a campaign engine that translates insights and expertise into scalable demand
- Develop thought leadership that reflects Boldr’s perspective on CX, AI-enabled service delivery, and modern outsourcing
- Partner with RevOps to establish clear visibility into marketing’s impact on pipeline and revenue
- Lead and develop a global marketing team
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