Performance Marketing Lead (Contract)
C
CardFlightFinTech, Payments
Remote, USAContractLead
Salary150000 USD per year
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Job Details
- Experience
- 3-5+ years
- Required Skills
- Artificial IntelligenceData AnalysisBudget management
Requirements
- 3-5+ years running profitable paid acquisition in B2B SaaS, fintech, payments, or similarly competitive markets
- Experience with application or underwriting
- Personally managed tens of thousands in monthly ad spend
- Built acquisition programs from zero to scale
- Deep ad platform fluency: campaign structure, bidding strategies, Quality Score optimization, audience layering
- Attribution competence in a cookieless environment: first-party data strategy, server-side tracking, CRM integration, multi-touch attribution
- Affiliate and partnership experience: recruited partners, structured offers, and tracked performance
- Comfortable operating with budget constraints
- Built or orchestrated multi-step agentic AI pipelines that compress work
- Can demonstrate faster testing throughput as a direct result of AI tooling
Responsibilities
- Own acquisition execution and measurement end to end
- Generate profitable attention, traffic, and qualified leads through paid channels, performance partnerships, and scalable distribution
- Run day-to-day campaign operations
- Leverage AI throughout the process
- Build repeatable growth experiments
- Maintain rigorous attribution from click to CRM to revenue outcomes
- Own paid acquisition from spend to revenue outcome, hitting payback period targets and improving unit economics
- Build and manage affiliate/referral programs that generate qualified merchant leads
- Identify channels competitors haven't discovered or exhausted yet
- Test unconventional tactics like Reddit communities, vertical-specific forums, niche directories
- Build and run agentic AI workflows that compress testing cycles
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