Generate 5–8 Facebook and Instagram ad concepts per week Script, shoot, and edit video ad content independently Source trends, memes, and cultural moments and adapt them into high-performing ad concepts Create engaging short-form video content for Facebook, Instagram, and TikTok Collaborate cross-functionally with Creative, Social, and International teams Analyze ad performance metrics and report on creative outcomes Develop a strong understanding of how creative impacts KPIs and business revenue Support additional creative initiatives as needed