Media Buyer Nutra Specialist
L
LeadX ProNutra
EuropeContract
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- Proven experience
- Required Skills
- Google AnalyticsNegotiationA/B testing
Requirements
- Proven experience as a Media Buyer in the Nutra or direct response industry
- Strong understanding of paid traffic sources and campaign optimization techniques
- Proficiency with tracking tools (e.g., Voluum, Keitaro) and analytics platforms
- Familiarity with funnel structures, conversion rate optimization, and split testing
- Ability to work in a fast-paced, performance-driven environment
- Excellent analytical, communication, and negotiation skills
- Fluent in English
Responsibilities
- Plan, execute, and optimize paid media campaigns across platforms such as Meta Ads, Google Ads, TikTok, and native networks
- Develop and manage media buying strategies tailored to nutra verticals
- Monitor campaign performance metrics and implement data-driven optimizations
- Collaborate with creative and funnel teams to develop high-converting ad creatives and landing pages
- Conduct A/B testing on creatives, audiences, and placements
- Stay updated on advertising policies and ensure full compliance
- Negotiate with traffic sources and networks
- Analyze competitor strategies and market trends
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