Senior Product Manager, Ecommerce Analytics

Bachelor's degree in Marketing, Business, or a related field. 6+ years of experience in ecommerce analytics, marketing analytics, product analytics, or similar. Strong proficiency in GA4, GTM, server-side tagging, and ecommerce tracking best-practices. Strong proficiency in both SQL and Tableau. Deep understanding of attribution models and approaches, with a strong foundation in hypothesis testing and test-control design. Excellent relationship management, communication, and data-presentation skills, including a strong eye for the creation of compelling visual narratives. Ability to take initiative, act independently, and function under ambiguity. Consumer-focused mindset.

Quantify page-structure and site-layout performance for website design improvements. Create experimentation frameworks and deploy test-and-control methodologies for product positioning, website copy, and cross-item flows. Track CAC/LTV/Conversion/Retention for shoppers to understand the customer conversation funnel. Create quantitative segments for consumers and products for better targeting and marketing efficiency. Design dashboards and tools to provide transparency into ecommerce performance across the customer journey. Transform metrics into financially interpretable size-of-price metrics for ecommerce strategy optimization. Fulfill ad-hoc research and analytic requests and present insights to stakeholders.