UGC Strategist

A strong portfolio of UGC work Confident on-camera presence with the ability to self-film and edit Proven experience sourcing and managing content creators Knowledge of paid social platforms and direct-response creative Ability to connect performance insights to creative direction Excellent organizational and communication skills Proficiency with AI tools (e.g., ChatGPT, Descript) for scripting, editing, and creator communication

Source, recruit, and manage top-tier creators for ad campaigns Develop clear, concise talent briefs including deliverables, guidelines, and scripts Manage creator relationships from first contact to final edit Create content yourself: filming, editing, and experimenting with short-form concepts Write performance-driven scripts, hooks, and messaging for direct-response ads Analyze performance data in collaboration with Media Managers to guide creative iterations Lead the UGC production process end-to-end, continuously improving speed, quality, and output Support accounting and billing processes related to creator partnerships