10+ years of SEO experience At least 5 years in an agency environment Proven capability in technical SEO, including diagnosing and resolving complex issues Demonstrated experience managing website migrations at scale Strong proficiency across Google Search Console, GA4, Screaming Frog, AHREFs/SEMrush, and Looker Studio Solid understanding of CRO, paid search, and content SEO Confident communicator with ability to translate technical detail into clarity