Partner Marketing Manager

3+ years of B2B SaaS marketing experience, ideally with exposure to channel, partner, or field marketing. Strong campaign execution skills — comfortable running webinars, email campaigns, events, and content projects. Ability to collaborate with external partners and internal sales, marketing, and product teams. Excellent communication and project management skills. Experience creating collateral and communications that drive partner engagement and adoption. Familiarity with SEO, web technologies, or e-commerce platforms is a plus. Data-driven mindset — able to measure and report on campaign ROI and partner-sourced pipeline.

Design and run co-marketing campaigns with partners (webinars, case studies, joint events, content syndication) to generate pipeline. Build and maintain partner-facing collateral: playbooks, onboarding decks, one-pagers, FAQ docs. Support the onboarding and activation of new solution partners (agencies), helping them generate referrals quickly. Plan and execute partner communications (newsletters, enablement webinars, portal/Slack updates) to keep partners engaged. Coordinate partner announcements and joint PR opportunities with key agencies and tech partners. Work with the Product Marketing Manager to ensure partners have consistent product and sales messaging (battlecards, positioning, ROI tools). Support the launch of a tiered partner program and certification track (badges, learning content, partner portal updates). Track and report on the impact of partner marketing: campaign ROI, partner-sourced pipeline, and revenue contribution.