Marketing Copywriter (Italian speaking)

Posted 2 months agoViewed
35000 - 40000 GBP per year
ItalyTemporaryOnline Education
Company:FutureLearn Ltd
Location:Italy
Languages:Italian, English
Seniority level:Middle, Several years
Experience:Several years
Skills:
Content creationSEOCommunication SkillsCollaborationProblem SolvingAttention to detailWritten communicationMarketingEditingDigital MarketingWordPressAdaptabilityTeamworkFluency in EnglishWriting
Requirements:
Several years of industry experience as an Italian copywriter across various projects. Excellent writing and editing skills in both Italian and English with an eye for detail. Previous experience writing for brands with a strong online presence. Ability to adapt to a variety of messaging styles and brand TOVs. Ability to accept constructive feedback and perform re-writes. Familiarity with supporting online lead generation campaigns, content marketing, lead nurturing, and email communication strategies. Experience writing both long-form and short-form copy. Ability to work remotely and motivate oneself. Enjoy being part of a small team and bringing positive energy. Ability to share ideas while prioritizing workload. Ability to work in fast-paced environments with a customer focus.
Responsibilities:
Create content for an Italian university introducing online degrees. Produce project-related content in Italian for various formats (microsites, landing pages, emails, ads, etc.). Write marketing collateral to promote digital programs and generate interest. Guide prospective students through the enrolment process with engaging copy. Collaborate with the Marketing team daily to ensure deadlines are met. Assist with brand/program launches and rebranding existing content. Define and create content for OPM journeys. Develop and maintain a consistent brand voice for the Italian university partner. Act as a brand guardian ensuring top-notch spelling, grammar, and adherence to tone of voice. Contribute ideas and collaborate with the creative team. Write course description pages (CDPs) following the correct process. Engage in projects beyond copywriting, such as WordPress content entry and campaign planning.
About the Company
FutureLearn Ltd
View Company Profile
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