Senior Technical Program Manager, Marketing Technology

Posted 3 months agoViewed
172000 - 230000 USD per year
United States, TorontoFull-TimeMarketing Technology
Company:Instacart
Location:United States, Toronto, EST, PST
Languages:English
Seniority level:Senior, 7+ years
Experience:7+ years
Skills:
LeadershipProject ManagementSoftware DevelopmentSQLAgileData AnalysisProduct ManagementGoogle AnalyticsJiraCross-functional Team LeadershipTableauStrategyAmazon Web ServicesCommunication SkillsCI/CDProblem SolvingAgile methodologiesMentoringDevOpsStakeholder management
Requirements:
7+ years of work experience post-graduation in a technology field. Experience partnering with Director+ stakeholders. Demonstrated ability to balance short-term delivery with long-term scalability. Strong instincts for structuring ambiguous, high-risk problem spaces. Exceptional communication skills. Growth mindset. Proficiency with execution tools (Jira, Asana, Monday.com) and visualization/analytics tools (Looker, Tableau). Track record of shaping org-level technical strategy in partnership with Engineering & Product leadership. Marketing domain expertise, with experience supporting performance marketing, campaign automation, or measurement systems (preferred). Familiarity with major ad networks (e.g., Meta, Google, TikTok) and martech platforms (e.g., CRM, CDPs, campaign managers) (preferred). Experience across both large, matrixed organizations and smaller, fast-paced companies (preferred).
Responsibilities:
Lead company-critical, multi-phase programs across campaign feeds, audience platforms, event tagging, and signal QA. Drive multi-year technical and business roadmaps, aligning MET with broader company strategy. Define frameworks for roadmap intake, prioritization, and stakeholder alignment. Partner with senior engineering and product leadership to influence system architecture and technical standards. Serve as the execution and alignment lead at the VP and executive level. Anticipate risks, dependencies, and resourcing needs at company scale. Mentor and coach cross-functional POCs. Contribute to organization-wide initiatives. Create durable systems for visibility, documentation, and cross-org collaboration.
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