Social Media & Content Manager - German speaker

3-5+ years managing social media and content creation for DTC, wellness, beauty, or health brands Exceptional copywriting, storytelling, and hands-on visual content creation skills Deep understanding of platform-native content for TikTok, Instagram, YouTube Shorts, LinkedIn, and emerging platforms Experience with UGC pipelines, ambassador/influencer programs, and organic growth strategies Proficiency with tools such as Canva, CapCut, Adobe Suite, and scheduling platforms Analytical mindset Highly creative, proactive, and eager to test, iterate, and push creative boundaries Passion for beauty, wellness, or science-backed consumer products is a strong plus Ability to work aligned to European business hours

Develop and manage a content calendar Create and publish original content (video, reels, carousels, stories, polls, UGC) Translate scientific concepts into engaging stories Maintain brand voice Lead daily engagement across social platforms Respond to community questions Build and manage relationships with influencers and brand advocates Source, curate, and repurpose UGC Monitor trends and competitor activity Test new content formats Collaborate with Designers and Editors Share performance insights Define and track KPIs Provide actionable insights to leadership