Communications and Content Lead (Canada)

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💎 Seniority level: Lead, 10+ years

📍 Location: Canada

🏢 Company: Humi👥 101-250💰 $19,500,308 Series B about 3 years agoHuman Resources SaaS InsurTech Employee Benefits Software

🗣️ Languages: English

⏳ Experience: 10+ years

🪄 Skills: LeadershipProject ManagementData AnalysisCross-functional Team LeadershipContent creationContent managementStrategic ManagementCommunication SkillsAnalytical SkillsCollaborationSEOMicrosoft OfficeAgile methodologiesAttention to detailOrganizational skillsWritten communicationExcellent communication skillsAdaptabilityProblem-solving skillsReportingStrong communication skillsData visualizationMarketingTeam managementStakeholder managementStrategic thinkingDigital Marketing

Requirements:

10+ years in high-paced marketing environments focused on PR and Content
4+ years experience running a high-performing team
Proven experience driving PR around complex topics related to policy
Excellent writing, editorial, grammar and verbal communication skills
Strong media contacts in the Canadian market
Analytical mindset with the ability to interpret data, identify trends, and to build editorial stories
Comfort using AI in your day to day and scaling work and impact through AI
Strong organisational skills with a keen attention to detail
Strategic thinker with the ability to build long-term plans while responding to the needs of the business

Responsibilities:

Develop and implement comprehensive PR, Communications, and Content strategies
Lead a PR, Comms, and Content team inspiring them to think big and push boundaries
Proactively create media opportunities for the company and regional executives
Monitor, analyse, and report on performance, identify areas for improvement and share our progress with the business regularly
Work collaboratively with a global newsroom to use our data and expertise to tell employment stories like no one can
Stay up-to-date with trends, tools, and best practices to ensure our strategies are innovative and effective
Work closely with the UK Leadership Team, wider marketing team and other stakeholders from across the business to ensure alignment across the business
Drive SEO through content creation as well as backlinks within stories and story placements or collaborative content
Own the plan, ensuring the entire squad executes effectively and efficiently across PR, Comms, and Content

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