Managing Strategist, Paid Media (Term Ends Nov 2026)

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Requirements:

• Knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
• Experience executing large-scale digital advertising programs for campaigns and causes
• Deep knowledge of advertising platforms like Facebook and Google Ads, texting platforms like Switchboard, and CRMs like NGP and ActionKit
• Ability to plan and execute advertising campaigns for clients including regular campaign tracking and in-platform optimizing
• Demonstrated experience of creating and setting strategy for a client
• Proven effective written and verbal communication skills
• Experience and/or training managing and/or mentoring
• Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines
• Extensive experience in client management, copywriting, and digital ad campaigns
• Proficient computer skills and familiarity with Google Sheets/Microsoft Excel and the necessary attention to detail that comes with it
• Able to work extended hours when needed/for rapid response moments
• Eager to learn and self-educate
• Committed to getting things right – pays close attention to detail in all areas of work and doesn’t stop trying
• Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement

Responsibilities:

• Act as the advertising lead for a significant number of large clients and work alongside client leads, managers, and other departments to develop advertising strategies that maximize our clients’ online fundraising and engagement
• Manage employees within the department and contribute to making improvements to the department. That includes conducting reviews, being responsible for employees’ development, making recommendations about raises/promotions, discipline, etc.
• Lead on setting best practices for ad copy and developing innovative advertising strategies for clients. Brainstorm and develop creative ideas for our clients, write, fact-check, and proofread content.
• Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique to each client
• Set up and track ads and advertising spend in Facebook Ads Manager, Google Ads, Switchboard, Scale to Win, and other advertising and texting platforms as needed
• Optimize digital ads in advertising platforms and report on results
• Contribute to a collaborative culture that helps improve our work product
• Produce professional memos and maintain internal and external reporting
• Work with designers, email strategists, and vendor partners to meet your client's needs as necessary
• Lead on client communications, producing professional reports and memos
• Respond to topics in real-time by assisting in drafting ads in response to news stories that are breaking fast
• Brainstorm creative ideas for our clients, fact check, and proofread content before it goes out from a client
• Be on top of digital trends and new tools so that we can make cutting-edge recommendations to our clients based on best practices
• Perform other duties as needed