Create engaging short-form video content (Reels, TikToks, Shorts) Edit high-quality videos using industry-standard tools Develop and implement content strategies to grow social media accounts organically Research trends and best practices to enhance content reach and engagement Write compelling captions, blogs, and content optimized for each platform Optimize content for lead generation & sales Plan, execute, and optimize paid ad campaigns (Google, Meta, LinkedIn) Track performance metrics and refine content strategy