Apply📍 United States
🧭 Full-Time
💸 80000.0 - 95000.0 USD per year
🔍 Finance / Fintech
🏢 Company: Facet👥 101-250💰 $100,000,000 Series C over 3 years agoFinancial ServicesWealth ManagementFinance
- 5+ years of affiliate marketing experience.
- Deep expertise running multi-channel affiliate campaigns and familiarity with the end-to-end customer journey.
- Expert in API integrations and webhooks, Zapier in particular.
- Experience managing major affiliate aggregators (CJ, Impact, etc…)
- Proven track record of driving cost efficient member acquisition through affiliate marketing while collaborating effectively with cross-functional teams.
- Strong analytical skills and ability to track and analyze campaign performance metrics.
- Deep familiarity with CAC, CPA, CPC, CPM, CPL and LTV.
- A strong grasp of funnel analytics and metrics driven performance marketing.
- Deep understanding of the affiliate marketing space, channels and strategies.
- Experience in Salesforce and Salesforce Marketing Cloud.
- Experience with affiliate marketing in the finance / fintech industry is a must.
- Own Facet’s affiliate marketing program and be the day to day manager while developing a long-term affiliate marketing strategy that aligns with company KPIs and growth goals.
- Constantly source, vet and test new affiliate partners to keep an ongoing pipeline of consistent performing and efficient lead gen channels.
- Track and analyze existing affiliate performance metrics, providing insights and recommendations for optimization. Share results and learnings with cross-functional stakeholders, ensuring alignment and visibility.
- Stay up-to-date with relevant industry trends and best practices in affiliate marketing to drive new opportunities and continuous improvement.
- Regularly using Salesforce / Marketing Cloud and internal data dashboards to monitor growth progress and campaign performance.
- Constantly optimize the full funnel prospect journey, including landing pages and dynamic / personalized nurture comms.
- Work closely with cross-functional teams including data and analytics, business operations, compliance and nurture to ensure an optimized end-to-end journey.
- Support the Director of Growth and the wider-Marketing team as needed to expand performance-based growth initiatives.
Data AnalysisSalesforceCross-functional Team LeadershipAPI testingCommunication SkillsAnalytical SkillsSEOMarket ResearchLead GenerationDigital MarketingCRMFinancial analysisA/B testing
Posted 19 days ago
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