- Own and evolve Rewst’s messaging framework across the customer journey.
- Translate platform value for MSP owners and technical builders, and position AI capabilities around outcomes, governance, and control.
- Run tiered product launches with Product Management, defining audiences, messaging, proof, enablement, and success metrics.
- Lead internal launch enablement and own product communications, including in-app messages, guides, banners, and customer alerts.
- Build and maintain battle cards, objection handling, and competitive talk tracks; conduct win/loss analysis and apply findings to messaging and the roadmap.
- Create pitch decks, discovery guides, and one-pagers for the revenue team, and track asset usage and deal contribution.
- Run the Voice of Customer program, synthesize customer interviews, and steward product usage analytics.
- Collaborate on campaign strategy and content, including website pages, press releases, blogs, interactive demos, and customer proof.
- Use AI tools, including Rewst, for research, synthesis, drafting, and asset production.
Artificial Intelligence