Much Better Adventures

👥 1-10💰 $6,372,000 4 months agoAdventure TravelSearch EngineSustainabilityEnterprise SoftwareTravel💼 Private Company
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Much Better Adventures curates and delivers unique, active outdoor adventure holidays worldwide. We connect travelers with independent guides and hosts, offering exclusive experiences ranging from skiing and cycling to road biking and more. As a multi-award-winning B Corp, we're recognized for our commitment to sustainability and responsible tourism. We've been named 'Best for Experiences 2022' and 'Travel Agent of the Year 2021' at the Travolution Awards. Our platform leverages a tech stack including React, Next.js, Typescript, React Native, Python, Django, PostgreSQL, and AWS, supporting a fast-paced, remote-first engineering culture that prioritizes continuous delivery and experimentation. We're a small but rapidly growing team, backed by leading European investors, and we're committed to fostering a collaborative, supportive work environment with excellent benefits. We're currently seeking talented individuals to join us in our mission to inspire adventure-rich lives and protect wild places, one adventure at a time. Our current openings include roles in product, engineering, design and marketing, reflecting our commitment to innovation and customer experience. Our engineering team employs agile methodologies including pair programming, test-driven development, and continuous integration/continuous delivery (CI/CD) pipelines. We value data-driven decision making and utilize tools like Segment, GA4 and Redshift to inform our product development. We are a remote-first company with flexible work arrangements, ensuring a healthy work-life balance for our team. We offer a generous benefits package including a free MBA trip in your first year and an annual travel voucher. We strongly encourage applications from diverse backgrounds and industries. Much Better Adventures is experiencing significant growth and has recently secured Series Unknown funding, fueling our expansion into new markets and product development initiatives. We're building a global brand within the fast-growing adventure travel sector, and we're looking for passionate individuals to join us on this journey. This is a chance to be part of something bigger. Join a thriving team shaping the future of adventure travel, with the support, opportunities, and adventure that comes with it.

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📍 United Kingdom, Europe (max +2 hours GMT)

🧭 Full-Time

💸 35000 - 45000 GBP per year

🔍 Travel and tourism

  • Proven success managing and scaling large budgets on performance marketing channels, with a strong track record in North American markets.
  • Deep knowledge of North American and UK consumer behavior, market trends, and digital advertising best practices.
  • Particularly deep knowledge and experience of Meta and Google Ads, including Search, Video, Display, Performance Max and Demand Gen campaigns.
  • Proficient in analysing data using Excel or Google Sheets.
  • Strong knowledge of website analytics tools like GA4 for tracking user behaviour and website performance.
  • Strong understanding of audience targeting, bidding strategies, and campaign optimisation.
  • Experience designing, executing, and analysing A/B tests and multivariate experiments.
  • Ability to translate data into clear actionable insights for stakeholders.
  • Strong communication skills for presenting data-driven strategies and results.
  • Excellent at problem-solving, collaboration.
  • Develop all paid marketing strategies across key international markets, including audience segmentation, creative testing, and campaign optimisations.
  • Manage and optimise Meta Ad campaigns to drive growth, with a key focus on North America and UK markets.
  • Support paid campaigns on additional platforms and markets, ensuring a consistent strategy across channels, such as Google Ads.
  • Regularly monitor and analyse campaign performance, providing actionable insights and reporting key metrics to relevant stakeholders.
  • Conduct experiments like A/B and incrementality testing to improve ad performance and customer acquisition.
  • Collaborate with teams to develop effective localised ad creatives and align campaign strategies.

StrategyCommunication SkillsCollaborationSEOA/B testing

Posted 4 months ago
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