University

👥 11-50🫂 Last layoff 5 months agoConsulting Rental Project Management Information Technology💼 Private Company

University is a consulting firm specializing in tailored solutions across various industries. With a team of dedicated professionals, we focus on delivering strategic insights and practical strategies to help our clients achieve their business objectives. Our approach centers around understanding the unique needs of each client and crafting customized solutions that align with their specific goals. We leverage our deep industry expertise to provide guidance and support to organizations navigating the complexities of their respective sectors. Our services range from project management and information technology to rental solutions and more. Our team is committed to delivering value, and are constantly looking for individuals who share our passion for excellence and innovation to join our team. As a company, we pride ourselves on fostering a collaborative environment where every team member's contribution is valued. We encourage professional growth and provide opportunities for continuous learning and development. We are committed to our employees and work-life balance. If you're seeking a dynamic and supportive environment where you can make a meaningful impact, University may be the right fit for you. We are actively hiring across multiple departments!

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🔥 AVP, Event Marketing & Experiences

Posted about 22 hours ago

📍 United States

🧭 Full-Time

💸 90000.0 - 155000.0 USD per year

🔍 Marketing

🔧 Requirements

Bachelor’s degree or, in lieu of a degree, a high school diploma/GED and 5+ years of event experience.
4+ years of experience in the following: event marketing, project management or marketing/creative agency experience.
1+ years of experience managing Salesforce campaigns & reporting.
3+ years’ experience managing budgets, allocating & optimizing spend across a portfolio of tactics, along with an ability to prioritize.
Ability to travel (up to 50%) and perform off hours/weekend work as needed.
Advanced skills in Salesforce, Microsoft PowerPoint, Excel and Word.

💡 Responsibilities

Create a Tradeshow experience center of excellence with sustainable process improvement plans, best practices and tactical execution plans to create efficiency and implement self-service models.
Develop, lead, manage and execute ~80 compelling event marketing programs that showcase the Synchrony brand, our partners and resonate with our audiences.
Design programs that connect the dots between relevant opportunities and business goals.
Design experiences that help drive industry goals focused on the merchant experience – from acquisition to engagement.
Flawlessly implement the event marketing strategy and activation plans – incorporating unique ideas and new trends for enhanced/differentiated experiences.
Partner with stakeholders to define event objectives, activation opportunities, schedules, required resources and measures of success for all events.
Collaborate with agency partners to improve overall tradeshow operations – includes but not limited to: process improvement, giveaway approach, on-site documentation for teams, merchant acquisition strategies and optimization.
Develop and present proposals and key updates to internal stakeholders, as appropriate.
Conduct site visits as necessary for event locations, prepare RFPs for event services, oversee negotiations, and lead the decision-making and recommendation process.
Manage and collaborate with agency partners and other 3rd party vendors with clear roles and responsibilities as well as negotiate and execute all contracts/agreements.
Work with internal teams on development of effective event promotion strategies that include inbound and outbound marketing communications tactics, including advertising, social media and PR.
Develop strong relationships with event properties to maximize investment.
Manage and when appropriate, train all relevant vendor and staff resources to ensure flawless execution of events.
Monitor activities to ensure compliance with applicable regulations and laws, satisfaction of participants, and resolution of any problems that arise.
Coordinate internal engagement and collaboration across business units and business areas to maximize integration and value along with consistent reporting metrics that properly demonstrate ROI.
Responsible for budget tracking and optimization.
Perform other duties and/or special projects as needed.

Project ManagementAgileSalesforceCross-functional Team LeadershipCollaborationMicrosoft ExcelCustomer serviceRESTful APIsNegotiationAttention to detailOrganizational skillsWritten communicationMultitaskingRelationship buildingReportingTrainingClient relationship managementBudgetingStrong communication skillsMarketingStakeholder managementStrategic thinkingDigital MarketingProcess improvementCRMFinancial analysisBudget management

Posted about 22 hours ago

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