Senior Data Analyst, Marketing

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Requirements:

• At least 5 years of experience working in marketing analytics.
• Strong experience in one or more of the following areas: Promotions / retention analytics at a sportsbook, real-money gaming, or fantasy sports company; Creative analytics and optimization; User acquisition / growth analytics at a consumer-facing app-based company.
• Prior experience with data visualization tools such as Tableau or Power BI.
• Strong skills in SQL and impactful analysis presentation.
• Highly focused on delivering results for internal stakeholders in a fast-paced, entrepreneurial environment.
• Strong analytical and problem-solving skills.
• Ability to collaborate with stakeholders across marketing, product, and business teams.

Responsibilities:

• As a Senior Marketing Analyst, you'll be developing and establishing key reporting around the effectiveness and performance of our marketing initiatives.
• Analyze customer acquisition, engagement, and retention, identifying trends and investigating root causes.
• Create interactive dashboards, visualizations, and analysis applications to communicate marketing insights to stakeholders.
• Work with cross-functional teams to identify data-driven solutions for marketing optimization and growth.