Healthcare SEO Specialist

New
H
Hire OverseasHealthcare telehealth
Open to Latin America, Availability during US business hoursFull-Time
Salary not disclosed
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Job Details

Languages
Strong written English
Required Skills
Google AnalyticsSEMrushAhrefs

Requirements

  • Show a record of growing organic traffic and conversions, ideally in healthcare, telehealth, or another trust-sensitive category.
  • Demonstrate strong technical SEO skills, including site architecture, indexation, schema, and page performance.
  • Have experience building content strategy around search intent and understand how search engines evaluate medical content.
  • Be familiar with E-E-A-T and health content standards, including work with clinical reviewers.
  • Be proficient with Google Search Console, GA4, and SEO tools such as Semrush or Ahrefs.
  • Have hands-on experience with link building or digital PR.
  • Bring curiosity about AI search and a willingness to test and learn.
  • Take a conversion-minded approach focused on qualified sign-ups.
  • Have strong written English and be able to explain SEO decisions to non-SEO stakeholders.
  • Submit a portfolio or case studies showing organic growth results you owned, with traffic, conversion, or revenue outcomes where possible.
  • Submit a 1–2 minute Loom video introducing yourself and describing your SEO experience and one healthcare or trust-sensitive SEO initiative you owned and its results.
  • Work full-time and be available during US business hours.

Responsibilities

  • Build and run an organic growth strategy aligned to patient acquisition goals, researching how patients search across symptoms, conditions, treatments, costs, and comparisons.
  • Prioritize search opportunities by traffic potential, intent, conversion likelihood, and competitive opportunity.
  • Develop content briefs and work with writers and clinical reviewers to produce accurate, well-sourced health content.
  • Apply E-E-A-T principles through author credentials, medical review, citations, and clear sourcing, and ensure content follows health claim and advertising rules.
  • Refresh and consolidate existing content to protect and grow rankings.
  • Own technical SEO across crawling, indexing, site architecture, internal linking, schema, page speed, and Core Web Vitals, partnering with engineering to ship fixes.
  • Earn high-quality backlinks and mentions from credible health, media, and industry sources.
  • Improve and track brand visibility and citations in AI search experiences, including AI Overviews, ChatGPT, Perplexity, and Gemini.
  • Build reporting with Google Search Console, GA4, and SEO tools to connect organic traffic to sign-ups and revenue, and communicate findings and investment priorities to leadership.
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