Senior Director, Product Growth

New

CanadaFull-TimeDirector

Salary250,000 - 300,000 USD per year

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Job Details

Experience: 8–12+ years of product growth experience within B2B SaaS organizations
Required Skills: Product AnalyticsHubSpot

Have 8–12+ years of product growth experience within B2B SaaS organizations.
Bring a strong track record of developing and executing product-led growth strategies.
Have experience building and scaling hybrid product-led and sales-led growth models.
Demonstrate expertise in customer activation, product adoption, and expansion strategies.
Have experience managing transactional and subscription-based revenue models.
Lead product growth initiatives and strategic roadmaps that deliver measurable business results.
Design, launch, and evaluate product experiments, define success criteria, and make data-driven decisions.
Understand product growth metrics including activation, adoption, expansion revenue, retention, and net revenue retention.
Investigate product performance, interpret data, and translate findings into growth strategies.
Have experience with product analytics and CRM platforms such as Amplitude, HubSpot, or Snowflake, or comparable analytics and data warehouse solutions.
Lead and develop cross-functional teams including Engineering, Design, and Data Science.
Bring a hands-on leadership approach and experience working in matrixed environments.

Define and execute the product growth vision and roadmap across acquisition, activation, adoption, retention, and revenue.
Partner with Sales to optimize product-led and sales-assisted growth and turn product usage signals into actionable playbooks.
Design and optimize in-product onboarding experiences that reduce friction and improve time-to-value.
Develop product-led expansion strategies and engagement loops to increase adoption, usage, and multi-product retention.
Lead self-service growth across transactional and subscription products, including measurement solutions, upgrades, and in-product purchasing.
Manage and develop a multidisciplinary Growth team spanning Engineering, Design, and Data Science.
Establish a data-driven experimentation approach and enable teams to test, measure, and improve customer experiences.
Define, monitor, and report on growth metrics including activation, adoption, expansion revenue, and net revenue retention.
Use product analytics, customer research, and behavioural data to identify growth opportunities and customer friction.
Identify opportunities to improve engagement, adoption, and monetization of AI-powered products.

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