Social Media & Content Manager

New
T
TalentgratorAI video entertainment
Workable locations: India. Brazil. Nigeria. Somalia. South Africa. TurkeyFull-TimeManager
Salary not disclosed
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Job Details

Requirements

  • Have experience in content marketing, digital media, entertainment, social video, creator marketing, or local brand promotion.
  • Have native-level or advanced proficiency in the relevant local language and be able to confidently write, edit, and evaluate local content.
  • Understand the target market's culture, humor, digital habits, audience behavior, and media landscape.
  • Be able to conduct audience and competitor research and translate findings into practical content plans.
  • Understand short-form video content, including TikTok, Instagram Reels, YouTube Shorts, and relevant local platforms.
  • Be able to identify, brief, and coordinate content creators and external contractors while managing timelines and content quality.
  • Have experience working with content calendars, budgets, performance metrics, and reporting.
  • Be able to analyze content performance, test hypotheses, and turn findings into actionable recommendations.
  • Be able to collaborate with a central AI production studio and prepare clear, practical creative briefs.
  • Be aware of local regulations, age restrictions, and platform-specific content policies.

Responsibilities

  • Research local audiences, competitors, cultural trends, humor, digital habits, and media consumption patterns to identify content opportunities.
  • Translate market research into actionable content plans.
  • Develop and manage local content calendars for consistent, timely publication.
  • Write, edit, review, and evaluate local content for linguistic accuracy, cultural relevance, and audience suitability.
  • Identify distribution channels, including TikTok, Instagram Reels, YouTube Shorts, and locally popular platforms.
  • Explore and test content formats and distribution approaches to improve reach, engagement, and retention.
  • Source and coordinate local creators and external contractors, prepare briefs, manage deadlines, and ensure deliverable quality.
  • Collaborate with the central AI production studio by providing creative briefs and feedback based on local market insights.
  • Manage content budgets, monitor performance metrics, evaluate tests, and prepare performance reports and recommendations.
  • Verify compliance with local regulations, age restrictions, and platform policies before publication and paid promotions.
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