Senior Product Manager - Digital Asset Management
Job Details
- Experience
- 5+ years of enterprise software product management, engineering, or consulting experience; 2+ years of hands-on focus on digital asset management (DAM), content management, or creative production platforms
Requirements
- Have 5+ years of enterprise software product management, engineering, or consulting experience.
- Have 2+ years of hands-on experience with digital asset management (DAM), content management, or creative production platforms.
- Bring working knowledge of DAM metadata models and taxonomies, rendition and transcoding, APIs and integrations, and AI/ML applications such as auto-tagging and semantic search.
- Understand content and asset architecture, including storage and delivery, versioning, permissions, and rights management.
- Understand integrations with content management, work management, and distribution channels.
- Be able to translate technical concepts into business value for non-technical stakeholders in Marketing, Creative, Legal, Medical, and Regulatory.
- Have a track record of working with UX and Engineering to build tools for complex workflows.
- Have experience in Marketing or Marketing Operations, or building products for marketing teams.
- Understand brand strategy, campaign planning, content production, creative and campaign briefs, agency and studio workflows, brand governance, modular content, omnichannel distribution, and launch readiness.
- Nice to have: experience with Veeva Vault PromoMats or a leading DAM platform.
- Nice to have: familiarity with MLR review, 2253 submissions, or Medical Information workflows.
Responsibilities
- Own the vision, strategy, and multi-release roadmap for digital asset management capabilities, including AI features.
- Engage with life sciences brand, marketing operations, creative, agency, medical, and regulatory teams to understand asset workflows and prioritize product requirements.
- Define and track customer-value metrics, including asset reuse, time to find and publish approved assets, metadata completeness, and feature adoption.
- Write specifications and partner with Engineering, UX, and QA through design, development, and release.
- Deliver automation for metadata extraction, rendition and format management, rights and expiration tracking, and approved-asset distribution.
- Partner with Vault product teams, including PromoMats MLR review and claims, to deliver connected experiences.
- Enable Sales, Services, and Support with release positioning, demos, and documentation.