Google Ads Media Buyer
P
PairedEcommerce advertising
US-based/RemoteFull-TimeSenior
Salary not disclosed
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Job Details
- Required Skills
- Google Sheets
Requirements
- Have proven experience buying Google Ads for ecommerce at real scale, with hard-number results.
- Demonstrate strong search expertise, including account architecture, brand versus non-brand splits, and top-of-funnel keyword research.
- Demonstrate strong shopping and product-feed expertise, including attributes, custom labels, and supplemental feeds.
- Have hands-on experience with DataFeedWatch, Channable, or Google Sheets.
- Run structured title and image testing at the feed level and evaluate results accurately.
- Be comfortable owning full Google Ads accounts across the platform ecosystem.
- Have experience with Triple Whale, Northbeam, and the Google Ads interface, optimizing toward profit.
- Have ecommerce or DTC experience.
- YouTube and Demand Gen experience is a plus; training is available.
Responsibilities
- Own Google Ads accounts end to end, prioritizing search and shopping.
- Build and manage profitable search structures and brand versus non-brand splits.
- Research and structure top-of-funnel keywords at the category, problem, and mechanism levels.
- Build and optimize product-feed attributes, custom labels, and supplemental feeds.
- Run ongoing title and image tests at the feed level and scale winning results.
- Grow into YouTube and Demand Gen campaigns and scale them deliberately.
- Scale winning campaigns and cut waste against real spend.
- Use Triple Whale and Northbeam data to optimize for profit.
- Partner with the creative team to test angles and formats against relevant traffic.
- Keep clients informed with clear, honest reporting on results.
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