Field Marketing Specialist

New
G
Good Boy VodkaBeverage alcohol
Remote - Texas TerritoryFull-TimeMiddle
Salary65,000 - 75,000 USD per year
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Job Details

Experience
3+ years of experience in beverage alcohol, consumer goods (CPG), event marketing, trade marketing, field marketing, or brand marketing.
Required Skills
Project ManagementMicrosoft OfficeGoogle Workspace

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
  • 3+ years of experience in beverage alcohol, consumer goods (CPG), event marketing, trade marketing, field marketing, or brand marketing.
  • Strong project management and organizational skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Excellent communication and relationship-building abilities.
  • Self-starter with a hands-on mentality and problem-solving mindset.
  • Proficiency with Microsoft Office and Google Workspace.
  • Ability to travel approximately 30–40%, including evenings and weekends as needed for events.

Responsibilities

  • Serve as the primary regional marketing contact for distributors and sales teams.
  • Execute national marketing campaigns at the local market level and maintain a regional marketing calendar.
  • Support retail and on-premise promotions, activations, and trade programs.
  • Plan and coordinate sampling events, sponsorships, festivals, tournaments, venue activations, and community events.
  • Manage event logistics, staffing, promotional materials, permits, and product coordination, and report on event performance.
  • Coordinate scheduling, communication, training logistics, and deployment of regional brand ambassadors.
  • Coordinate production and installation of marketing materials and manage vendor relationships, quotes, timelines, and project completion.
  • Track marketing budgets, invoices, expenses, and inventory.
  • Build partnerships with distributors, retailers, venue operators, and local organizations, and identify sponsorship and activation opportunities.
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65,000 - 75,000 USD per year
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