eCommerce Experience Manager, Mobile App and Loyalty
J
JobgetherDigital commerce
Based in the United States; Remote working arrangement within the United States.Full-TimeManager
SalaryTargeted annual salary range of $83,000–$138,200, depending on experience, location, internal pay equity, and other relevant business considerations. Potential eligibility for additional incentive compensation based on the applicable total rewards package. Potential equity-related compensation, depending on the role's applicable compensation package.
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Job Details
- Experience
- 5–7 years of relevant experience
- Required Skills
- Data analytics
Requirements
- Have a bachelor's degree or equivalent relevant professional experience.
- Have 5–7 years of relevant experience in eCommerce, digital product management, customer experience, loyalty programs, digital marketing, or a related discipline.
- Demonstrate a strong understanding of digital commerce, online customer journeys, on-site experience optimization, conversion improvement, and eCommerce performance metrics.
- Connect customer experience improvements with measurable engagement, retention, conversion, loyalty participation, and revenue outcomes.
- Use analytics, customer insights, performance measurement, and experimentation to identify opportunities and validate hypotheses.
- Bring familiarity with mobile app growth, acquisition strategies, loyalty program mechanics, personalization, and retention optimization.
- Understand app store optimization across iOS and Android, including keyword strategies, creative testing, ratings, reviews, and conversion performance.
- Work across multidisciplinary teams and influence stakeholders without direct reporting authority.
- Develop business cases, evaluate investment opportunities, assess trade-offs, and balance customer value with commercial performance and operational constraints.
- Translate complex data into concise, actionable recommendations for leadership and business stakeholders.
- Establish performance standards, decision-making frameworks, accountability mechanisms, and structured planning processes.
- Work independently, communicate across distributed teams, and manage competing priorities in a remote environment.
- Participate in virtual interviews with cameras enabled; AI tools are prohibited during interviews or assessments.
Responsibilities
- Own the end-to-end strategy for mobile app and eCommerce loyalty experiences.
- Translate strategic objectives into a prioritized portfolio of acquisition, onboarding, engagement, retention, loyalty, conversion, and revenue initiatives.
- Build partnerships across Product, Technology, Marketing, Analytics, UX, Merchandising, Store Operations, and eCommerce leadership.
- Develop an executive-level app and loyalty scorecard and establish performance indicators, benchmarks, targets, and reporting cadences.
- Present performance insights, opportunities, risks, and recommendations to leadership.
- Lead app store marketing across iOS and Android, including keyword optimization, creative testing, ratings and reviews management, and conversion improvements.
- Partner with Paid Media and Marketing teams on app installation campaigns, measurement, and performance optimization.
- Build business cases and recommend investments across acquisition, onboarding, engagement, and loyalty initiatives.
- Integrate loyalty benefits, campaigns, personalization, and member experiences throughout the mobile app and eCommerce journey.
- Identify and address customer experience friction across loyalty enrollment, benefit discovery, offers, purchasing, and retention.
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