Journey Consultant
New
N
NortalCustomer engagement technology
Location: Latin America, Availability to work during US Eastern business hours.Full-Time
Salary not disclosed
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Job Details
- Languages
- Advanced English level is required for this role
- Required Skills
- SQL
Requirements
- Have hands-on professional experience with Adobe Experience Platform and Adobe Real-Time CDP, including audience and segment creation.
- Have experience with Adobe Journey Optimizer or comparable journey orchestration platforms such as Unica, Salesforce Marketing Cloud, or Braze.
- Have practical experience implementing personalization rules, dynamic content, and conditional content logic in marketing platforms.
- Understand customer profiles, event data, audience qualification, and data flows within customer data platforms.
- Have experience investigating data flow issues and troubleshooting audience or journey execution problems.
- Have working knowledge of SQL or a comparable query language for data analysis and validation.
- Be able to translate marketing requirements into audience definitions, personalization logic, and journey configurations.
- Have experience collaborating with cross-functional marketing, campaign operations, and data engineering teams.
- Have an advanced level of English.
- Be available to work during US Eastern business hours.
- Adobe Experience Platform or Real-Time CDP certification is a plus.
- Experience with Snowflake or another cloud data warehouse is a plus.
Responsibilities
- Configure, build, and maintain customer segments and audiences using Adobe Experience Platform and Real-Time CDP.
- Develop audience qualification logic based on customer profiles, behavioral events, business rules, and marketing requirements.
- Build and maintain personalization rules, dynamic content, and conditional content logic within marketing platforms.
- Support configuration, execution, and troubleshooting of customer journeys using Adobe Journey Optimizer or comparable technologies.
- Investigate data flows, audience qualification issues, event processing, and profile data inconsistencies.
- Use SQL or similar query languages to analyze datasets and validate segmentation criteria.
- Collaborate with data operations teams to identify data quality issues and resolve dependencies affecting campaign or journey execution.
- Monitor live customer journeys, investigate issues, and coordinate resolutions with technical and business stakeholders.
- Document configurations, technical findings, troubleshooting steps, and operational procedures.
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