- Lead the execution of CRM campaigns and customer engagement initiatives across multiple channels within Braze
- Configure and customise Braze to implement agreed strategies, journeys, and campaign plans
- Build, launch, and optimise targeted campaigns using segmentation, personalisation, and automation capabilities
- Collaborate with CRM Strategists, Project Managers, and clients to ensure alignment between strategy and execution
- Manage and analyse customer data to support campaign performance, optimisation, and audience targeting
- Conduct QA across campaigns, integrations, and supporting documentation to ensure delivery quality and accuracy
- Monitor campaign performance and create reports that provide clear insights and recommendations
- Serve as a trusted client partner, helping translate business requirements into effective CRM solutions
Data AnalysisCRMHubSpot