Senior Digital Strategist

New
F
Forward BluePolitical fundraising
100% remote, open to candidates anywhere in the United StatesContractSenior
Salary65,000 - 75,000 USD per year
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Job Details

Experience
4+ years (or two full cycles)
Required Skills
A/B testingCRM

Requirements

  • Have 4+ years (or two full cycles) on the email or SMS team of a campaign, PAC, advocacy group, or digital firm, with direct responsibility for small-dollar fundraising sends.
  • Have hands-on build experience in at least one mass email platform or CRM, such as ActionKit, NGP/EveryAction, Action Network, or Switchboard.
  • Have built sends and segments yourself, not just written copy for someone else to load.
  • Have a track record of designing A/B tests, reading results correctly, and acting on them.
  • Write fundraising copy quickly and cleanly, and edit and proofread drafts carefully.
  • Be comfortable using spreadsheets to pull, clean, and summarize send and revenue data.
  • Preferred: experience with seven- or eight-figure digital fundraising programs.
  • Preferred: broadcast and P2P SMS production experience.
  • Preferred: basic HTML for email templates.
  • Preferred: Hex, SQL, or a BI tool for self-serve reporting.

Responsibilities

  • Write, edit, and fact-check fundraising, petition, and survey emails and SMS.
  • Build email and SMS sends, including content, links, fundraising forms and refcodes, sender details, and scheduling.
  • Build and maintain audience segments, suppressions, and send rules.
  • Run a written QA checklist on every send and fix errors.
  • Plan and run A/B tests, select winners, and apply results to the full list.
  • Keep a testing log and use results to improve copy and targeting.
  • Monitor deliverability, inbox placement, and engagement, and manage onboarding, reactivation, and sunset streams.
  • Produce weekly and campaign-level reports on revenue, list growth, and engagement.
  • Coordinate with consultants and vendors on paid list growth, ads, and outsourced fundraising.
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65,000 - 75,000 USD per year
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