Managing Digital Strategist
New
F
Forward BlueDigital fundraising
100% remote, open to candidates anywhere in the United StatesTemporaryManager
Salary80,000 - 90,000 USD per year
Apply NowOpens the employer's application page
Job Details
- Experience
- 4 to 5 cycles (or 6+ years) in digital fundraising
- Required Skills
- A/B testing
Requirements
- Have 4 to 5 cycles (or 6+ years) in digital fundraising for campaigns, PACs, committees, advocacy groups, or digital firms.
- Have at least one cycle owning an email or SMS fundraising program, or running a client book at a firm, with responsibility for revenue goals.
- Be hands-on fluent with at least one mass email platform or CRM, such as ActionKit, NGP/EveryAction, Action Network, or Switchboard, and be able to build and QA a send.
- Have a record of running A/B tests and turning results into strategy.
- Have experience diagnosing inbox placement problems and fixing deliverability issues.
- Have experience managing staff, consultants, or vendors.
- Preferred: experience with seven- or eight-figure digital fundraising programs.
- Preferred: broadcast SMS strategy and compliance experience.
- Preferred: paid list growth and acquisition budgeting experience.
- Preferred: SQL or a BI tool for self-serve analysis.
- Preferred: experience leading a platform migration.
Responsibilities
- Build annual and monthly digital plans with revenue targets, list-growth goals, and campaign calendars.
- Forecast revenue by channel and month, track actuals, and adjust plans based on results.
- Set priorities and budgets across email, SMS, list growth, and new channels.
- Own the email and SMS calendar and each send from concept through final QA.
- Set production standards for segmentation, suppressions, QA checklists, and approvals.
- Write and edit high-stakes copy and set the house voice.
- Lead rapid response when news breaks, including nights and weekends.
- Run a testing roadmap across copy, asks, formats, audiences, cadence, and send times.
- Report results through weekly dashboards, campaign readouts, and quarterly program reviews.
- Own deliverability, list health, onboarding, reactivation, recurring-donor, sunset, and paid list-growth programs.
- Manage and develop junior staff and interns, and manage digital consultants and vendors.
View Full Description & ApplyYou'll be redirected to the employer's site
