Social Content Specialist, Meta (Weekends)
T
The Daily WireSocial media
Remote, USA, designated Central Time coverage hoursFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- 1–3 years of experience creating and publishing content for brand or talent channels on platforms such as Facebook, Instagram, or TikTok, or equivalent work experience.
- Required Skills
- Graphic DesignCanva
Requirements
- Have 1–3 years of experience creating and publishing content for brand or talent channels on Facebook, Instagram, or TikTok, or equivalent work experience.
- Be proficient with video editing and graphic design tools such as Adobe Premiere Pro and Canva.
- Have working knowledge of Meta Business Suite for content scheduling and publishing.
- Understand Facebook algorithms, content formats, and platform best practices.
- Have strong writing, grammar, and organizational skills, with attention to detail.
- Exercise sound editorial judgment and work independently with minimal supervision, including in a remote environment.
- Have reliable high-speed internet and a dedicated workspace for remote work.
- Be available during designated weekend coverage hours in Central Time.
Responsibilities
- Create weekend Facebook content using the Company's existing talent library, including videos, podcast episodes, prior posts, and still images.
- Edit short-form video clips, design image posts using templates and visual performance trends, and write original text posts aligned with the Company's voice.
- Manage the weekend publishing pipeline, including titles, post copy, images, tagging, categorization, and scheduling for weekend and overnight coverage.
- Publish independently as the Company's Facebook presence while the broader Social team is offline, following brand and editorial guidelines.
- Assess breaking news and sensitive topics, hold posts when appropriate, and escalate concerns to the Platform Manager.
- Analyze click-through rates, watch time, completion rates, follower growth, saves, and shares to identify opportunities for improvement.
- Test thumbnails, headlines, and posting times, and deliver weekly recaps with results and recommendations for further testing.
- Keep current with Facebook features, format changes, and content trends; follow brand and data compliance guidelines and flag outdated guidance.
View Full Description & ApplyYou'll be redirected to the employer's site
