Email Marketing Specialist
D
DarkroomDTC e-commerce
This is a fully remote role ... and is open to candidates based in Brazil, Portugal, Spain, Argentina and Mexico., Supporting a team in the EST time zone.Full-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- You have excellent written and verbal English.
- Experience
- 3-5 years of experience in email and SMS marketing, lifecycle marketing, or CRM
- Required Skills
- A/B testingCRM
Requirements
- Have 3-5 years of experience in email and SMS marketing, lifecycle marketing, CRM, growth marketing, or ecommerce CRM.
- Bring agency experience or experience managing multiple client accounts simultaneously.
- Be proficient in Klaviyo, including flows, segmentation, A/B testing, deliverability, and reporting.
- Write effective marketing copy and adapt tone and voice across brands and audiences.
- Understand customer journeys and retention levers that drive LTV and reduce churn.
- Be comfortable presenting strategies and managing client feedback.
- Communicate clearly in written and spoken English with clients and internal stakeholders.
- Manage multiple accounts with strong organization and self-direction.
Responsibilities
- Lead email and SMS strategies for a portfolio of DTC/e-commerce clients in coordination with Associate Directors of Retention.
- Own campaign deployment, including copywriting, briefing, testing, QA, deployment, and performance monitoring.
- Contribute to monthly retention marketing calendars and propose campaign concepts.
- Lead portions of client calls, present content ideas, and manage revisions and approvals.
- Partner with the in-house design team on campaign and flow creative direction.
- Build, audit, and optimize automation flows, pop-up logic, segmentation strategies, and app integrations.
- Analyze campaign and flow performance and recommend actions to improve retention KPIs.
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