Social Media Marketing Manager
New
J
JobgetherBlockchain, Web3
The original role is open to candidates across North American time zones, the UK, Europe, and selected Middle Eastern countries; eligibility for applicants based in India should be confirmed during the application process., At least four hours of overlap with Pacific Time (PT).ContractManager
Salary60 - 75 USD per hour
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Job Details
- Experience
- At least 8 years of experience in social media marketing and content marketing
- Required Skills
- Blockchain
Requirements
- At least 8 years of experience in social media marketing and content marketing.
- Demonstrated ownership of social media strategy and hands-on execution.
- Proven success managing multiple brand accounts, growing audiences, increasing engagement, and delivering measurable outcomes.
- Experience in blockchain, cryptocurrency, Web3, or another emerging technology sector.
- Strong editorial judgment and storytelling skills, including explaining complex technical subjects to audiences.
- Hands-on experience planning, producing, directing, or managing social video, including short-form video and livestreams.
- Practical experience using AI tools for content creation, research, ideation, and workflow optimization.
- Experience using social media metrics, performance dashboards, and audience insights to refine strategy and report results.
- Ability to manage multiple accounts, concurrent campaigns, priorities, and cross-functional projects independently.
- Experience preparing creative briefs and collaborating with designers, video editors, motion specialists, or other creative partners.
- Familiarity with social publishing, scheduling, monitoring, and social listening platforms.
- Ability to work remotely with at least four hours of overlap with Pacific Time (PT).
Responsibilities
- Develop and execute social media strategies, primarily focused on X/Twitter, across five or more brand accounts.
- Set KPIs and performance benchmarks, monitor growth, engagement, and conversions, and identify opportunities to improve performance.
- Translate brand positioning, technical developments, product launches, and campaigns into platform-native content.
- Develop and direct short-form videos, livestreams, serialized content, and other creative formats.
- Maintain an editorial calendar for daily publishing, announcements, campaign launches, and industry developments.
- Use AI tools for ideation, research, drafting, production, and publishing, and implement efficient workflows.
- Track organic social performance, analyze audience behavior, and present insights and recommendations to senior leadership.
- Coordinate messaging and campaigns with product, partnerships, design, events, and communications teams.
- Monitor social channels, respond to conversations, and identify engagement opportunities and audience sentiment.
- Track platform, creator, content-format, and AI marketing developments and recommend relevant actions.
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