Senior Vice President, Brand Strategy

Spectrum ScienceHealthcare communications

Remotely from anywhere in the United StatesFull-TimeVp

Salary190,000 - 260,000 USD per year

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Job Details

Experience: 15+ years of experience in brand strategy, communications strategy, marketing strategy, strategic planning, consulting, or a related discipline.
Required Skills: Artificial IntelligenceMarket Research

Bachelor’s degree in Marketing, Communications, Business, Psychology, Sociology, or a related field required.
Advanced degree preferred.
15+ years of experience in brand strategy, communications strategy, marketing strategy, strategic planning, consulting, or a related discipline.
Significant experience in agency, consulting, healthcare, life sciences, pharmaceutical, biotechnology, or integrated marketing environments.
Proven ability to lead strategy across large, complex, or high-value client relationships, ideally across a full communications pillar or comparable integrated portfolio.
Demonstrated success advising executive-level stakeholders and influencing business and brand decisions.
Deep understanding of brand strategy, audience and behavioral insights, market dynamics, integrated customer experiences, research, analytics, and emerging strategy tools.
Experience leading multidisciplinary teams and developing senior-level talent.
Experience connecting strategy to measurable client impact, retention, and organic growth.

Lead brand positioning, audience strategy, value propositions, messaging frameworks, and integrated brand strategies.
Translate business, market, competitive, cultural, behavioral, patient, HCP, and stakeholder insights into evidence-based recommendations.
Connect strategy from insight through creative development, activation, customer experience, communications, and measurement.
Advise senior and executive-level client stakeholders and lead strategic discussions, workshops, presentations, and planning engagements.
Partner across Creative, Communications, CTX, Media, Analytics, and other specialist capabilities to develop connected, omnichannel strategies.
Identify organic growth opportunities and lead or contribute to new business pitches and agency points of view.
Champion the use of AI, analytics, research, and emerging technologies to strengthen insight development and strategic output.
Lead, coach, and develop strategy talent, setting expectations for strategic quality, collaboration, accountability, and client leadership.

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