Growth Marketing Lead, Fintech
New
E
EngineFintech
Source API remote eligibility restrictions: United StatesFull-TimeLead
Salary144,000 - 200,000 USD per year
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Job Details
- Required Skills
- SQLData AnalysisSnowflake
Requirements
- Have marketed or sold fintech products such as business cards, banking, lending, or expense management.
- Understand fintech buyers, compliance considerations, and how fintech go-to-market differs from generic B2B SaaS.
- Be able to turn ambiguous targets into plans and deliver outcomes.
- Be proficient in data analysis, building models, and using numbers to support strategy.
- Use SQL, Amplitude, and Snowflake in regular work.
- Use AI and LLMs as practical tools to increase output, and understand where they add leverage.
- Build acquisition motions that are relevant and personal to customers.
- Adapt to fast cycles and shifting priorities while maintaining focus.
- Preferred: direct coding experience with apps, websites, or marketing/sales operations infrastructure.
- Preferred: experience launching new products from zero to one.
- Preferred: background in fintech, B2B SaaS, or a high-growth marketplace.
- Preferred: experience building or scaling acquisition models with complex sales cycles.
Responsibilities
- Own the acquisition strategy for Engine X and translate targets into plans, channels, and experiments.
- Build acquisition programs, infrastructure, and systems across paid, lifecycle, partnerships, sales-assist, content, and organic channels.
- Execute growth work directly where skilled and coordinate with Growth, Product, Data, or Sales when needed.
- Test messaging, paid programs, partnerships, and go-to-market motions, then apply the results.
- Partner with Product on roadmap and positioning.
- Work with Data to instrument, measure, and learn from growth activity.
- Align with Sales on ideal customer profile, sales motion, and handoff.
- Provide the executive team with data-backed recommendations on where to invest.
- Use Claude Code, LLMs, and modern tooling to improve personalization and run more tests.
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