Senior Google Ads Specialist

JobgetherDigital advertising

Based in BrazilFull-TimeSenior

Salary not disclosed

Apply NowOpens the employer's application page

Job Details

Languages: Excellent written and verbal English communication skills
Experience: At least 4–5 years of hands-on Google Ads experience, including end-to-end campaign management at a senior level.
Required Skills: Google Analytics

Have at least 4–5 years of hands-on Google Ads experience, including end-to-end campaign management at a senior level.
Bring strong expertise across Search, Performance Max, Display, YouTube and Video, Demand Gen, and Shopping campaigns.
Have advanced knowledge of bidding strategies, keyword research, negative keyword management, audience targeting, ad copy testing, and campaign optimisation.
Demonstrate the ability to improve ROAS, reduce CPA, and increase conversion volume, supported by measurable results or case studies.
Be proficient in GA4, Google Tag Manager, enhanced conversions, offline conversion imports, and conversion attribution.
Have experience using Google Ads Editor, Google Ads scripts, Looker Studio, and third-party PPC tools.
Have strong analytical, problem-solving, and decision-making skills and a data-driven approach.
Have excellent written and verbal English communication skills.
Be able to work independently, manage multiple accounts and competing priorities, and communicate insights clearly.
Previous digital agency experience managing multiple clients and budgets is strongly preferred.
Hospitality, travel, hotel, resort, or accommodation marketing experience is preferred.
Experience with Performance Max for travel campaigns and Google Hotel Ads is preferred.
A bachelor's degree in Marketing, Advertising, Business, or a related discipline is preferred.
Google Ads certifications in Search, Display, Video, Shopping, and Measurement are preferred.

Develop, launch, manage, and optimise Google Ads campaigns across Search, Performance Max, Display, YouTube and Video, Demand Gen, and Shopping.
Build advertising strategies for hotels, resorts, and accommodation providers focused on direct bookings and return on ad spend.
Conduct account audits, keyword research, competitor analysis, and search-term reviews to identify opportunities and reduce wasted spend.
Optimise bidding, budgets, keywords, negative keywords, audience targeting, ad copy, creative assets, and landing pages.
Configure, test, and maintain conversion tracking and attribution using GA4, Google Tag Manager, enhanced conversions, and offline conversion imports.
Run A/B tests across ad copy, creative assets, bidding strategies, and landing pages.
Monitor campaign performance, including ROAS, CPA, conversion volume, and budget utilisation.
Prepare performance reports and dashboards using Looker Studio and translate data into recommendations.
Use Google Ads Editor, scripts, and third-party PPC tools to automate workflows and improve campaign efficiency.
Collaborate with SEO, web development, and marketing automation teams, and gradually take on client-facing responsibilities.

View Full Description & ApplyYou'll be redirected to the employer's site