Senior Manager, Growth Marketing

New

EverCommerceB2B SaaS

This role can be based anywhere in the United StatesFull-TimeManager

SalaryThe target total compensation (base + bonus) for this position is $115,000–$135,000 per year in most US locations.

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Job Details

Experience: 7+ years of experience in growth marketing, demand generation, integrated marketing, or a related B2B marketing discipline.
Required Skills: CRM

Have 7+ years of experience in growth marketing, demand generation, integrated marketing, or a related B2B marketing discipline.
Demonstrate experience owning customer acquisition, pipeline, or revenue-related marketing goals.
Understand the B2B funnel and how marketing channels work together across the customer journey.
Have experience developing and executing integrated, multi-channel campaigns.
Use performance data to identify insights and recommend actions.
Have experience with paid media, lifecycle/email marketing, content, SEO, conversion optimization, events, partnerships, and/or account-based marketing.
Understand marketing automation, CRM, attribution, and funnel reporting.
Have experience partnering closely with Sales and Revenue Operations.
Be able to operate strategically while staying close enough to execution to move work forward.
Have project management and prioritization skills to manage multiple initiatives and stakeholders.
Communicate strategy, performance, risks, and recommendations to senior leaders.
Show a bias toward action, experimentation, and continuous improvement.

Own the growth marketing strategy and customer acquisition plan for the assigned business.
Translate revenue and new-customer goals into funnel targets, channel strategies, campaigns, and growth initiatives.
Assess acquisition funnel and channel performance, identify opportunities and risks, and develop remediation strategies when results fall behind plan.
Partner with Marketing Operations, Revenue Operations, and Sales to improve attribution, lead quality, scoring, routing, reporting, and funnel visibility.
Develop integrated campaigns connecting audiences, messaging, content, channels, conversion experiences, nurture, and Sales activation.
Coordinate specialists across paid media, marketing automation, content, SEO/AEO, creative, product marketing, events, partnerships, ABM, and marketing operations.
Partner with Sales on pipeline needs, lead quality, account strategy, prospect engagement, and campaign activation.
Develop and prioritize experiments across channels, audiences, offers, messaging, landing experiences, lifecycle programs, partnerships, and emerging platforms.
Document experiment learnings and use them to improve strategy and execution.

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